Shawntelle will discuss how she uses WordPress from the perspective of an author and a developer. In particular, she’ll present what one should look for in a theme, plug-ins of particular interest to authors/publishers, and how an author should use WordPress to establish their brand. In addition, Shawntelle will talk about how publishers, like Random House, use WordPress to showcase books, engage potential/current readers, and other aspects from a technical perspective.
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